A Brief History of Lindt Chocolate
Chocoladefabriken Lindt & Sprüngli AG, or Lindt Chocolate as it is more commonly known, is a luxury Swiss chocolate and confectionery company that has a very special relationship with Australian chocolate lovers since it opened its Sydney office in 1997.
So much so that Lindt is now the leading premium chocolate brand in Australia. It sits at number two in the general chocolate market behind Cadbury’s. With a market share of about 20% in the boxed chocolate category.
Australia was also the first country in the world to house a Lindt brand of Chocolate concept store and café.
As a consequence of the tenfold growth Lindt has enjoyed in Australia during the last of decade. That was back in 2004 and now there are six. Four in Sydney and two in Melbourne.
Origins of Lindt Chocolate
The origins of Lindt Chocolate as a company date back to 1845. When David Sprüngli-Schwarz and his son, Rudolf Sprüngli-Ammann opened a small confectionery shop in the comely old town of Zurich.
Backed by a great range of confections it was a successful venture. Quickly enjoying good levels of customer demand. So much so that two years later a small factory was added to it. Specifically to produce chocolate in solid form.
A move which only served to increase demand even further.
When Rudolf Sprüngli-Ammann retired in 1892 he handed over control of the business to his two sons. The youngest, David Robert, was given responsibility for a brace of confectionery stores that operated under the brand name Confiserie Sprüngli. While the eldest, Johann Rudolf, was charged with running the chocolate factory.
An ambitious man, Rudolf had a clear vision of how he wanted to grow the business. This involved changing its name to ‘Chocolat Sprüngli AG’ and also taking over a chocolate factory owned by one Rodolphe Lindt of Bern.
Having done this, he decreed they should become known as Lindt & Sprüngli. Laying a strong base that would enable the company to grow steadily for many years to come.
More recently the whole size and structure of Lindt changed markedly as a result of aggressive expansion. They acquired the noted Austrian chocolatier, Hofbauer in 1994. The Italian chocolatier, Caffarel in 1997 and also the American chocolatier Ghirardelli in 1998.
All of which were integrated into the company as wholly owned subsidiaries. As a result of this Lindt & Sprüngli now is one of the largest chocolate companies in the world. Running one factory each in Switzerland, Germany, France, Italy, Austria and the USA.
Lindt Chocolate of course is best known now for its silky smooth tasting chocolate. Along with its signature Gold Bunny the company makes a range of Lindt Excellence Blocks.
A type of chocolate that is characterized by a hard chocolate shell and a smooth chocolate filling, the company originally introduced the Lindor range as a truffle ball in 1955.
However the product now comes in a wide range of flavours. As both a ball and a block. Each of which has its own distinctive packaging or wrapper.
The Lindor Balls are very popular for bombonieres or lolly buffets at their wedding.
Want To Buy Lindt Chocolate Online?
At Moo-Lolly-Bar you can buy a wide range of Lindt’s chocolate brands online.
We send bulk orders of Lindt Chocolate to any address in Australia. This includes all work, home and also PO Box addresses too.
Orders are sent by either Australia Post or Fastway Couriers. Which one depends on where you live. Both of these methods can be tracked online 24/7 from our door to yours.
Also if the total cost of your order is over $150 we will send it to you for free!
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