Top 10 Most Popular Nestle Chocolate Bars in Australia
Nestlé was established in 1905 as a result of a merger between the Anglo-Swiss Milk Company and Farine Lactée Henri Nestlé. It is now the largest food and nutrition company in the world.
Based in Vevey, Switzerland, the company operates in 86 countries. They employ well over 280,000 people and has no less than 6,000 brands across a wide range of markets. Including coffee, bottled water, breakfast cereals, baby foods, ice cream, frozen food and pet food, to name but a few.
They also of course make a range of chocolates as well. Quite a few popular Nestle Chocolate Bars in Australia as it happens. Infact along with Cadbury and Mars Inc, they totally dominate the Australian Chocolate Market.
But which are the most popular brands of Nestle Chocolate Bars?
Below is a list of the top 10 most popular Nestle chocolates bars in Australia based on sales at Moo-Lolly-Bar. (Before you read on any ideas what number 1 might be?)
Top 10 Nestle Chocolate Bars in Australia
10. Peppermint Crisp
Invented in South Africa by Wilson-Rowntree, Peppermint Crisp is a milk chocolate bar filled with a multitude of thin cylinders of mint-flavoured toffee.
Weighing 35 grams, Peppermint Crisp is a popular ingredient in mint chocolate cheesecakes and slices. It was recently used by James and Melanie Maddock to furnish a dessert during a food challenge on My Kitchen Rules.
In similar fashion to Tim Tams, it is common for children to bite off both ends of the Peppermint Crisp bar and use the series of mint tubes as a straw to drink milk.
9. Golden Rough
With its mix of dessicated coconut and smooth milk chocolate the appeal of Golden Rough is in its moist taste. Weighing in at 20 grams each they are a satisfying treat that is especially enjoyed by elder Aussies.
Recently relaunched after a long hiatus from the supermarket shelves.
With a new tagline ‘Big Feed, Big Taste’, new packaging and a new logo, as well as a new, improved recipe, Chokito is one of the more iconic Nestle Chocolate Bars.
Now promoted as a ‘snack’ who, according to Penny Sarfati, Managing Director of the advertising agency, JWT Sydney, is meant for ‘blokes 24-35 who still want to break free and have fun’.
Backed by a successful television, billboard and digital advertising campaign, that saw the brand attract more than 380,000 hits on YouTube and over 14,750 Facebook fans, Chokito is arguably more popular now than it ever was before.
Launched in 1937 by Mackintosh’s in the UK, Rolos are that popular, truncated cone shape chocolate, with a caramel centre, that resembles somewhat of a traditional lampshade.
Advertised for years in the UK under the famous strapline ‘Do you love anyone enough to give them your last Rolo?’, the product is perhaps best known for its award winning ‘elephant’ advert. Where a baby elephant gets teased by a young boy. Before taking revenge on him decades later. A comical reference to the saying elephants never forget.
6. Violet Crumble
Launched in Melbourne as far back as 1913 by Hoadley’s Chocolates, Violet Crumble is one of Australia’s most popular chocolate bars.
Also very popular in Hawaii and Hong Kong, this chocolate bar consists of a crumbly sponge toffee center coated in compound chocolate. In this respect it is similar to a Cadbury Crunchie. Although Violet Crumbles are crisper in texture and have a slightly more marshmallow taste.
The current slogan for the chocolate bar is ‘It’s the way it shatters that matters’. As folklore has it the chocolate bar was originally going to be called ‘Crumble’. But it was soon discovered it was virtually impossible to protect this name with a trademark.
As a result Hoadley decided to honour his wife by naming the bar after her favourite flower, the violet. He even went as far as ensuring the design of the wrapper was purple and also had the flower on it.
5. Nestle Crunch
Launched in 1937 Nestle Crunch is a bar of milk chocolate with crisped rice mixed in, that is marketed under the slogan ‘For the Kid in You’.
Until recently the product was wrapped in aluminium foil and placed in a paper label sleeve. However this method has been stopped by Nestlé. In favor of more conventional and cheaper packaging.
One of the oldest chocolates in the world. The Smarties brand in its earliest form have been around since 1882. When Rowntrees of York, started making ‘Chocolate Beans’.
Renamed ‘Smarties Chocolate Beans’ in 1937, Rowntrees was forced to drop the words ‘chocolate beans’ in 1977 due to trading standards requirementsAs the use of the word ‘beans’ was felt to be misleading.
Made up of eight colours, namely red, orange, yellow, green, blue, violet, pink and brown, the Smarties Bar also enjoys a cult following.
3. Milky Bar
Probably the most popular white chocolate bar on the market today. The Milky Bar has been in production since the 1930s.
Known as Galak in continental Europe, the product is synonymous with the TV adverts featuring the Milky Bar Kid and the famous slogan ‘The Milky Bars are on me!’.
Debuting in 1961 this role has been played by a number of actors. All of whom were boys, up until 8 year old Hinetaapora Short of Rotorua was selected in 2010.
2. Kit Kat
First created way back in 1935 by Rowntrees of York. The Kit Kat in its original four finger form were created after a worker at their factory in York put an idea in a suggestion box for a snack that ‘a man could take to work in his pack up’.
Originally called ‘Rowntree’s Chocolate Crisp’ the product was renamed after WWII.
Today Kit Kat’s are produced by Nestle in a wide range of places around the world. This includes the UK, Egypt, Australia and Algeria. As well as China, Malaysia, Turkey, Bulgaria and Venezuela too.
In Japan they are even made with unusual flavours like Cumcumber, Pickled Plum and Lemon Vinegar!
Having recently returned its production to Australia after a period of 15 years in the UK, Aero Chocolate bars are now being made at Nestle’s Campbellfield factory in Victoria.
Moreover, it is now being made to a new formula that promises a ‘smoother, creamier’ taste and one that is designed specifically to appeal to Australian tastes.
As well as in the UK, Aero Chocolate is sold in a number of countries around the world. These include Argentina, Bahrain, Estonia and also Nicaragua.
Despite its changes Aero is still very popular in Australia and one of the best loved of all Nestle Chocolate Bars. In 2012 its slogan will be changed to ‘Get your bubble on’.
Want To Buy Nestle Chocolate Bars?
We sell a wide range of Nestle Brand Chocolate Bars at our online store.
We also sell a number of other brands of chocolate from around the world. These include Cadbury, Mars Inc and also Hershey too.
All orders we receive are sent by Australia Post or Fastway Couriers. Which one depends on where you live. Those both can be tracked online 24/7. All the way from our door to yours. To any work, home or also PO Box address in Australia.
If the total cost of your order is more than $150 then we will also ship it to you for FREE!